W COMMERCIAL - Privacy Policy

In the interest of continuous improvement, W Commercial and its clients reserve the right to make modifications in plans, exterior designs, prices, materials and specifications at any time without notice. Maps, photographs, renderings, and landscaping are illustrative and conceptual. Models used on this website do not reflect any preferences. Copyright 2023 W Commercial, Inc. All rights reserved. CA DRE Broker License No. 01795950 and 02226490.

We’re committed to protecting your privacy and we will not pass your details to anyone outside except in accordance with this statement. Following your request for information we may hold personal information about you which we may use for marketing and research purposes and also to help us develop our website, products and services. We will not keep your personal information for longer than is necessary and we will aim to keep it up to date. We also rely on you telling us promptly if your name, address, telephone number or any other details change.

Automatically collected information when you use our products and services:

PC and Device Information

Like most other web-based applications and websites you visit, W Commercial collects system data from the computers or network-enabled devices you use to access our products and services. Examples of system data we capture include, but are not limited to IP address, browser type and language, device type, referring/exit pages and URLs, other browser history, platform type, cookie information, etc.

Cookies & Web Beacons

A cookie is a small text file that is stored on a computer or smartphone for record-keeping purposes. Our third-party analytics providers use cookies to record information about your activities while using the Service and to “remember” you when you return to the Service. Some cookies remain on your computer or device until you delete them. Others, like session ID cookies, expire when you close your browser. You may set your browser or device setting to attempt to reject cookies and you may still use the Service, however, certain features of the Service may not be available if your browser or device does not accept cookies. See subsection (f) below for more information on how the Service may respond to your browser or device settings. We do not control the use of cookies by third parties.

Web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) are tiny graphics with a unique identifier that are used to track the online movements of web or mobile app users. Unlike cookies, which are stored on a computer’s hard drive or your smartphone, web beacons are small graphics that are about the size of the period at the end of the sentence that are embedded invisibly on, for example, web pages or in HTML-based emails. Our third-party analytics providers may place web beacons on the Site that track what other websites you visit (both before and after visiting the Site). Our third-party analytics providers use information obtained from web beacons to help us improve our business and the Service. We do not control the use of web beacons by third parties.

Third-party analytics

We use analytics tools and other third-party technologies, such as Google Analytics and DoubleClick Cookies, to collect information about Service usage and users of the Service. These tools and technologies may use cookies and pixels to collect usage information from users that visit the Service, including information about the pages where users enter and exit the Service, what pages users view on the Service, time spent on each page, browser version, operating system, internet protocol address, and geolocation information. These technologies allow the third-party analytics companies to recognize a user when a user visits the Service and when the user visits other websites. 

The third -party analytics companies share the information they collect from the Service and from other websites with us and other website operators, including but not limited to age range, gender, geographic regions, general interests, and details about devices used to visit websites and purchase items. Many of these companies collect and use information under their own privacy policies. You may opt out of the DoubleClick cookie by visiting the Google advertising opt-out page or you may opt out of Google Analytics by visiting the Google Analytics opt-out page. For more information regarding Google’s collection methods and use of information, see the Google Privacy Policy by visiting the following link: https://policies.google.com/privacy?hl=en. If you would like to opt out of Google Analytics tracking, please visit the following link: https://tools.google.com/dlpage/gaoptout.

How W Commercial Uses Your Information:

To provide products and services that work in harmony
W Commercial products and services combine various sources of data (personal information, public information, data feeds from partners, and more) into the overall user experience. Doing so enables workflows that present the right combination of data to the right user for the right scenario.

To improve our products and services
W Commercial uses the data it collects to improve our current offerings and build new offerings. By monitoring how brokerages and agents use our products and features, we can more efficiently fix usability issues and bugs. Combining this information with various feedback cycles, we can build features that flex with industry changes and overall customer demand.

To personalize user experiences
W Commercial uses the data it collects, both personal and non-personal information, to personalize your experience while using our products and services.

To operate and manage your experience while using our products and services
W Commercial uses the data it collects to monitor system availability, measure performance, ensure service levels are met, and provide you with customer support.

To communicate with you
We use collected personal information to contact you. You may opt-out of any promotional communication sent from W Commercial at any time. However, you may not opt-out of service-oriented communication (such as an email response to a support inquiry that you sent us or a service availability notification).

To promote security and compliance for our products and services, your brokerage, and the public
We use the information we’ve collected to verify accounts and activity across our products and services, detect and prevent spam and malicious content, and investigate suspicious events on our network and platform. We also use it to enforce contractual terms and conditions, assist law enforcement with legal inquiries, and comply with regulatory requirements.

How and when W Commercial Shares Your Information

Affiliated Entities and Service Providers
We may disclose your information, including personal information, to any affiliated entity or organization and/or service provider that provides support for W Commercial Products or Services (such as analytics service providers) to help us operate the Service, improve our business or the Service, and to provide services to us. Use of information by affiliated entities and service providers will be subject to this Policy or an agreement at least as restrictive as this Policy. We will not share your personal information for marketing purposes with third parties for purposes unrelated to the Service without your explicit consent.

Business Partners
When W Commercial works with other businesses to offer products and services (such as a gift giving business or lead generation business), we may share information, including personal information, with those business partners only as needed to provide those products and services and subject to this Policy or an agreement at least as restrictive as this Policy.

Legal Requirements
In some cases, we may disclose your information, including personal information: (i) as required by any applicable law, rule, or regulation; (ii) if we believe disclosure is needed to protect our rights, property, or safety; (iii) to government regulators or law enforcement authorities in connection with any judicial proceeding, court order, subpoena, or legal process served on us or the Service; and (iv) to respond to a physical threat to you or another person.

Insolvency and Business Transitions
If we should ever file for bankruptcy or engage in a business transition such as an acquisition by or merger with another company, or if we sell or reorganize all or part of our business or assets, we may disclose your information, including, but not limited to, personally identifiable information, to prospective or actual purchasers or transaction participants in connection with these transactions.

We cannot ensure that your personal information will never be disclosed in ways not otherwise described in this Policy. For example, a third party may unlawfully intercept or access transmissions or private communications, or other users of the Service may abuse or misuse your personally identifiable information. No transmission of data over the internet can be 100% secure.

Securing your personal information

We exercise reasonable care in facilitating the transmission of information between your device or computer and the third-party servers that operate and store information for the Service. The personally identifiable information we collect is stored in operating environments that are not available to the public. While we have mechanisms in place to safeguard your personally identifiable information once we receive it, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.

Children’s privacy

(a)The Service is not for or Directed Towards Children. The Service is not intended for anyone under the age of 18. We do not intend to and will not knowingly collect any personally identifiable information from children under the age of 13. Children under the age of 13 are prohibited from using the Service. If we learn that we have collected information from a child under the age of 13, we will remove that information immediately and delete it from our servers. If you believe information from a child under the age of 13 has been provided to the Service, please notify us at mailnet@wrealestate.net

(b)California Minors. While the Service is not intended for anyone under the age of 18, if you are a California resident under age 18 and you believe your information has become publicly available through the Service and you are unable to remove it, you may request removal by contacting us at mailnet@wrealestate.net. When requesting removal, you must be specific about the information you want removed and provide us with enough information to find the data in our systems.

California Consumer Privacy Act (CCPA)

If you are a California resident, we process your personal information in accordance with the California Consumer Privacy Act (CCPA).

Sale of personal information. W Commercial does not sell your personal information. Because of this we do not offer an option to opt-out of the sale of personal information.

Your rights. Under the CCPA, you have the right to request that (i) we disclose what personal information about you has been collected, used, disclosed, and sold and (ii) we delete your personal information. Exercising your rights. You can exercise your rights and submit CCPA disclosure or deletion requests by (i) emailing us at at mailnet@wrealestate.net 

requests/new. Exercising these CCPA rights will not result in discriminatory treatment from W Commercial, such as degrading your service quality or charging a higher fee for our products and services. Processing your personal information under CCPA. 

Geolocation Data

1. Location data stored for agents (location of home office, ZIP codes serviced when participating in “Intros” service offering, anonymized Google Analytics data)

Processing purposes

Performing services on behalf of your business; Auditing compliance for marketing functions; Detecting security incidents; Debugging to identify errors that impact functionality; ; Undertaking internal research for development of new products, services, functions

Recipients for this category of personal information

Affiliated partners and service providers, business partners, user-directed entities

2. Your client location data obtained through explicit opt-in consent of consumer (GPS location, anonymized Google Analytics data)

Processing purposes

Performing services on behalf of your business; Auditing compliance for marketing functions; Detecting security incidents; Debugging to identify errors that impact functionality; Short-term transient use (ads/customizing ads); Undertaking internal research for development of new products, services, functions

Recipients for this category of personal information

Affiliated service providers

Non-U.S. and Non-Canadian residents – consent to submit information

The Service is not intended for use outside the United States or Canada, or by non-U.S. or non-Canadian residents. If you provide personally identifiable information to us, it may be transferred to and processed on computers in the United States and other countries, including countries outside the European Economic Area. Do not provide personally identifiable information to us if you do not want or consent to this information being transferred to the United States or to other countries, which may not have privacy (data protection) legislation or regulation comparable to the law of the country in which you reside. Your provision of personally identifiable information to us will be handled in accordance with this Policy. Your provision of personally identifiable information to us through the Service means that you agree to the terms of this Policy.